Monthly Archives: June 2012

WITCHER 2: Assassin of Kings– A Game Trailer with Feature Film Appeal

Posted on June 28, 2012 by Frederick Greene

I was looking around the Golden Trailer Awards website this morning for inspiration. Among the GTA 13 winners at its May 31s, 2012 event was the preview for Witcher 2: Assassin of Kings, recipient of the BEST VIDEO Game Trailer … Continue reading →

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Convergence, Transmedia and Participatory Marketing: Trailers Lead the Way

Posted on June 26, 2012 by Frederick Greene

Mashup using Brave dialogue and Game of Thrones footage: A “pleasant family film for all ages.” After attending the Transmedia conference recently, at which MIT Media Studies Professor and Media Lab stalwar Henry Jenkins was the keynote speaker (regrettably absent … Continue reading →

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The Life of Pi Fan-Made Trailers: All Sizzle Without the Steak

Posted on June 21, 2012 by Frederick Greene

I saw the 3D trailer for Life of Pi ahead of Prometheus last week and was eager to write about it since it’s that rare type, the single scene trailer, that’s simple to describe and easy to discuss. Alas, that … Continue reading →

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