Monthly Archives: May 2012

God Bless America Trailer: Sociopathy and graphic violence OK with the MPAA, but not the "f" word

Posted on May 10, 2012 by Frederick Greene

RED BAND TRAILER God Bless America is to be released on May 11th, though it already debuted on VOD, April 6th, an indication that its distributor had greater expectations from the “direct to vid” route than theatrical. Bobcat Goldthwait‘s ascerbic … Continue reading →

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DIGITAL MARKETING: The Movie Trailer's New Medium

Posted on May 8, 2012 by Frederick Greene

Bugeyes126: Viral videographer: Par of Men in Black 3’s digital campaign I visited my colleague John Weller’s classroom last night at UCLA, to sample the conversation in his Digital Marketing course, the Spring Quarter installation of the Andrew J. Kuehn … Continue reading →

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ABRAHAM LINCOLN, VAMPIRE HUNTER: Attitude is everything in a genre-bending trailer

Posted on May 3, 2012 by Frederick Greene

Cowboys and Aliens was a B.O. dud, unable to overcome the incongruity factor, possibly because the hybrid generic seam it mined was at once so rich and yet so poorly exploited. You could tell from the trailer–and the audience reaction–that … Continue reading →

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