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Tag Archives: propaganda
TWILIGHT'S LAST GLEAMING: THE DARK KNIGHT RISES TO OCCUPY AMERICA
FIRST OF ALL, HAPPY NEW YEARS! AFTER 2 WEEKS OF GUEST POSTS, I’M BACK. I recently saw the trailer for The Dark Knight Rises at the cinema and knew I had to write about it. Now that I’ve watched it … Continue reading
Posted in Observations and Provocations, Readings
Tagged ann hathaway, Batman, christian bale, christopher nolan, DC comics, gary oldman, gotham, joseph gordon levitt, koch brothers, legendary, Marion Cotillard, michael caine, Occupy wall street, paranoid fantasy, propaganda, reactionary politics, the dark knight rises, tom hardy, Trailers, warner bros.
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Learning from Propaganda: Helpful Hints for Connection with Audiences
[WARNING: THIS IS A LONG, CONTENT RICH, MEDIA POOR AND FRANKLY IRONIC POST. MAY NOT BE SUITABLE FOR MARKETING AND ADVERTISING LAYPERSONS.] In my post last week, I examined Nancy Goliger’s observation that by any objective/neutral definition of propaganda, we … Continue reading
Posted in Observations and Provocations
Tagged andy kuehn, audience, benedict coulter, copywriting, marketing, nancy goliger, propaganda, rhetoric, Trailers, wikipedia
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"….Working in the world of Propaganda": Purposeful Persuasion and Trailermaking Technique
In an interview for the documentary feature, “Coming Attractions: A History of the Movie Trailer,” Nancy Goliger, Executive VP of Marketing and Creative Affairs for Paramount Pictures, (one of the most senior and respected executives in the industry) offered the … Continue reading