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Category Archives: Readings
Truth In Advertising: Contagion and the Value of a Tell-All Trailer
A recent New York Times Opinion piece by the epidemiologist who consulted on the film CONTAGION, to ensure that the story was compatible with the science, makes a number of interesting observations about Hollywood representation and public health policy while … Continue reading
Posted in Readings
Tagged audience desire, contagion, gwyneth paltrow, kate winslett, market science, matt damon, pandemic, participant media, soderberg, tell-all, tew york times
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Micmacs Trailer: Show and Tell and Sell
As any minimally competent trailer watcher could tell you, Jean Pierre Jeunet’s MICMACS A TIRE LARIGOT (2010), in which a makeshift “family” of junk salvagers takes on and vanquishes a large, profitable armaments manufacturer, is a populist revenge fantasy with … Continue reading
Posted in Readings
Tagged anti-capitalism, editing, french film, jeunet, micmacs, socialism, Trailers
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Where The Wild Things Are: Civilized Misdirection
In my first post about “Where the Wild Things Are,” I considered the choice of a musical cue for the trailer. In this post, I’d like to examine the visual elements that appear in the trailer in terms of … Continue reading
Posted in Readings
Tagged " "Arcade Fire, "Where the Wild Things Are, copy, editing, marketing, Maurice Sendak, misdirection, spike jonze, Trailers
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