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Tag Archives: FRANCHISE REBOOT
HALLOWEEN (2007) REBOOT TRAILER: Attract old fans and make new ones
(The celebration of student trailer analysis continues. My blog batteries are nearly recharged, and I’ll be posting again Thursday.) In rebooting the successful Halloween horror franchise, movie marketers had a daunting task cut out for them: appeal to the franchise’s … Continue reading
Posted in Guest Posts, Readings
Tagged " trailer, FRANCHISE REBOOT, HALLOWEEN, horrow, marketing, michael myers, ROB ZOMBIE
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