Subscribe Via Email
-
Recent Posts
- Russian Trailers — Yes, there is film marketing outside the US and Western Allies
- Trollope on Trailers: Audience Expectations in the Victorian Imagination
- 15 Hottest Movie Trailers Ranked by Experts: From ‘Mad Max’ to ‘Batman v Superman’ (and we’re the Experts)
- Trailer Audience Research Survey #2 now live at WatchingtheTrailer.com
- Welcome to Watching the Trailer (A re-post from Watching the Trailer.com)
Archives
- September 2015
- August 2015
- May 2015
- March 2015
- December 2014
- November 2014
- April 2014
- February 2014
- January 2014
- December 2013
- November 2013
- October 2013
- September 2013
- August 2013
- July 2013
- June 2013
- May 2013
- April 2013
- March 2013
- February 2013
- January 2013
- December 2012
- November 2012
- October 2012
- September 2012
- August 2012
- July 2012
- June 2012
- May 2012
- April 2012
- March 2012
- February 2012
- January 2012
- December 2011
- November 2011
- October 2011
- September 2011
- August 2011
- July 2011
Categories
Blogroll
- AJK Foundation
- AMPAS Archive
- Art of the Title
- Box Office Mojo
- Documentation
- Flavor Wire
- Golden Trailer Awards
- Key Art Awards
- Movie Trailer Trash
- Plugins
- Space of Attraction
- Suggest Ideas
- Support Forum
- The Trailer Mash
- Themes
- Trailer Audience Research
- Trailers from Hell
- UCLA Archive
- WordPress Blog
- WordPress Planet
Category Archives: Observations and Provocations
KICKSTARTER FUNDRAISING VIDEOS: Financing and Marketing Coming Attractions
Hollis Sherman-Pepe, an actor friend of mine recently told me about her plans to make a short film from a screenplay she’d written. Then, I received the Kickstarter presentation about her project, VALEDICTION, where I read a logline and watched … Continue reading
TOWARD A CRITICAL THEORY OF (MOVIE TRAILER) ADVERTISING
[This trailer foregrounds its purposes and its devices, it’s “systematically distorted communication.”] According to Professors John Harms & Douglas Kellner in their overview of the scholarly research on advertising emerging within Critical Media Studies, “advertising is a form of social … Continue reading
EARLY TRAILERS: Notes & Insights
I’ve spent several hours lately (with a few more to go) in the Archive Research & Study Center at UCLA, on the second floor of glorious Powell Library, watching dvd’s and vhs’ made from what remains of the relatively few … Continue reading