Category Archives: Observations and Provocations

Things worth saying about movie trailers.

HATE CAMPAIGN ADS BUT LOVE TRAILERS? A comparison & contrast

Posted on November 13, 2012 by Frederick Greene

“DOING FINE” “FIRMS” In the 2012 presidential campaign, it is estimated that nearly 1 billion dollars was spent purchasing :30 and :60 second advertisements on behalf of the candidates by their parties, their re-election committees and their Political Action Committtees … Continue reading →

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THE COMMITTEE ON PUBLIC INFORMATION: A Triumph of American AV Propaganda in WW I

Posted on November 7, 2012 by Frederick Greene

In researching an essay on the emergence of the movie trailer in the 1910’s for a special edition of the cinema journal Frames devoted to film promotion, (scheduled for Spring 2013 publication), I’ve been reading some of the foundational texts … Continue reading →

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ON THE PROBLEMATIC PRODUCTIVITY OF HYPE: Notes from a recent essay on FlashForward’s Experimental Promotional Campaign

Posted on October 30, 2012 by Frederick Greene

My friend, Dr. Enrica Picarelli, an Italian media scholar completing a post-doctoral fellowship at Leuphana University in Luneburg, German, sent me her essay (a short version of which recently appeared at the “In Media Res” website (a media commons project), … Continue reading →

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