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Category Archives: Observations and Provocations
TRAILERS AS A SUBJECT OF ACADEMIC STUDY: Q & A with British University Students (part ii)
This film has a 7% Rotten Tomatoes score and yet the trailer is superb–both in terms of understanding its audience and compellingly articulating its various appeals. I use it every year in my class as an example of the “lousy … Continue reading
THE MOVIE TRAILER & THE BIRTH OF MODERN PROPAGANDA – Notes toward an essay
I’ve recently had a paper accepted to a special edition of the academic film journal FRAMES, due out in Spring of ’13 and dedicated entirely to movie promotion and marketing, a first ever! Ever since writing about propaganda and movie … Continue reading
Posted in Articles and Interviews, Introductory and Reference Post, Observations and Provocations
Tagged america's answer, committee on public information, george creel, interactivity, marketing campaign, movie marketing, movie trailers, newton baker, niche marketing, pershing's crusaders, propaganda, under four flags, world war i
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2016: OBAMA’S AMERICA TRAILER – Heralding a Provocative, Partisan Screed with a Complicated Book Trailer
Regular readers of my blog will rightly assume that I deprecate this documentary’s contribution to our national discourse. But I did expect the trailer to provide a teaching moment and for that I’m appreciative. While I anticipated rhetorical excess and … Continue reading
Posted in Observations and Provocations, Readings
Tagged 2016: Obama's America, adam smith, africa, alan greenspan, box office mojo, conservative, dinesh d'souza, documentary films, economics, glenn beck, kenya, liberal, movie marketing, movie trailer, newt gingrich, obama, politics, race, racism
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