Tag Archives: promo

A SUCCESSFUL VETERAN TRAILER MAKER EXPLAINS HIS BUSINESS

Shaun Farrington is the founder and creative director of Zealot, a creative marketing company with offices in Sydney, London and New York. He’s a client I’ve worked with over the years since 2007, and a exceedingly pleasant, thoughtful and successful … Continue reading

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The Life of Pi Fan-Made Trailers: All Sizzle Without the Steak

I saw the 3D trailer for Life of Pi ahead of Prometheus last week and was eager to write about it since it’s that rare type, the single scene trailer, that’s simple to describe and easy to discuss. Alas, that … Continue reading

Posted in Introductory and Reference Post, Observations and Provocations, Readings | Tagged , , , , , , , , , , , | 2 Comments