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Tag Archives: word of mouth
The Hangover Trailer: A close reading
[YET ANOTHER STUDENT READING…..] Name: The Hangover Year: 2009 Length: 2 minutes 26 seconds The Hangover, despite its overall box office success, actually had a better second and third weekend (bringing in over $100MM collectively) than its $44MM opening. This … Continue reading
Posted in Guest Posts, Readings
Tagged " trailer, box office, bradley cooper, marketing, road trip, the hangover, three act structure, word of mouth
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