Monthly Archives: September 2012

THE MOVIE TRAILER & THE BIRTH OF MODERN PROPAGANDA – Notes toward an essay

Posted on September 27, 2012 by Frederick Greene

I’ve recently had a paper accepted to a special edition of the academic film journal FRAMES, due out in Spring of ’13 and dedicated entirely to movie promotion and marketing, a first ever! Ever since writing about propaganda and movie … Continue reading →

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THE MASTER TRAILER: Selling a tortured bromance and sidestepping the Scientology controversy

Posted on September 25, 2012 by Frederick Greene

I’ve been itching to see the film since I first learned of the production and its promotion (via a 3-4 minute tease) at Cannes. I admire Paul Thomas Anderson‘s work and am fascinated by Scientology (which, although I have no … Continue reading →

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MOVIE TRAILERS IN THE NEWS: KPCC (Pasadena) broadcasts 2 segments on the worlds favorite advertising

Posted on September 20, 2012 by Frederick Greene

“Battle: Los Angeles. It’s a generic alien invasion pop-corn flick, but the trailer was different. Instead of three minutes of explosions and witty one-liners, it featured dramatic scenes of UFOs scored to a calm and eerie song.” –From Inside one … Continue reading →

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