Monthly Archives: October 2012

ON THE PROBLEMATIC PRODUCTIVITY OF HYPE: Notes from a recent essay on FlashForward’s Experimental Promotional Campaign

My friend, Dr. Enrica Picarelli, an Italian media scholar completing a post-doctoral fellowship at Leuphana University in Luneburg, German, sent me her essay (a short version of which recently appeared at the “In Media Res” website (a media commons project), … Continue reading

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MAN OF STEEL Teaser: Another Key Art Award Winning Preview

While I love writing about teasers because they’re so creatively wide-ranging yet constrained in length, this teaser has the added attraction of having been presented a gold medal at the the 2012 Hollywood Reporter Key Art Awards. The teaser is … Continue reading

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GOLD MEDAL TRAILER: “Shame” Red Band preview wins the Key Art Award in the AV category

Steve McQueen‘s devastating portrait of sexual addiction –Shame– won critical acclaim last year, assisted, no doubt, by Michael Fassbender‘s widely discussed and extremely revealing performance. At the recent 41st Annual Hollywood Reporter Key Art Awards, its Red Band trailer was … Continue reading

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