Tag Archives: francis ford coppola

AUDIENCE DESIRE MARKET RESEARCH AND THE (PSEUDO) SCIENCE OF ENTERTAINMENT

At the risk of offering an obvious observation, let me start by remarking that whether a film is conceived as a commercial entertainment or a work of cinematic art, finding an audience—finding the right audience—is a critical component of the … Continue reading

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The Godfather (1972): A still trailer for a kinetic epic. (Post 2 of 2)

This trailer would have been all but inscrutable to the uninitiated viewer, even, perhaps, to recent readers of the book upon which the film is based. There are countless characters introduced, but very few clear indications as to the relationships … Continue reading

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The Godfather (1972) A Still Trailer for a Kinetic Epic (1 of 2 posts)

$135 Million at the box office in 1972; three Oscars; 11 nominations; and consistently ranked in the top ten of critics picks for the best films of all times. Everyone remembers the Godfather. But who remembers the theatrical trailer that … Continue reading

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