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Tag Archives: paramount
UNTITLED STAR TREK SEQUEL “Fan” Trailer that “Fooled the Internet”
In early June 2012, the above trailer was posted, claiming to be the official teaser for the sequel to J.J. Abrams critical and commercial Star Trek movie (2009). The editors as Film School Rejects and Ain’t It Cool News, among … Continue reading
Posted in Observations and Provocations, Readings
Tagged ain't it cool news, bad robot, benedict cumberbatch, deception, fan trailer that fooled the internet, fan trailers, film school rejects, internet meme, j.j. abrams, marketing, movie trailers, ontology, paramount, positioning, star trek, starfleet, untitled star trek sequel
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"….Working in the world of Propaganda": Purposeful Persuasion and Trailermaking Technique
In an interview for the documentary feature, “Coming Attractions: A History of the Movie Trailer,” Nancy Goliger, Executive VP of Marketing and Creative Affairs for Paramount Pictures, (one of the most senior and respected executives in the industry) offered the … Continue reading