Tag Archives: twilight

SNOW WHITE AND THE HUNTSMAN TEASER: From a Marketing Perspective, Perhaps the Evil Queen is Fairest

Posted on April 27, 2012 by Frederick Greene

The teaser trailer for Snow White and the Huntsman was released in November 2011, one week before the Kristen Stewart/ Bella Swan madness reached its peak with the release of Twilight: Breaking Dawn. And yet, Snow White (Kristen Stewart) and … Continue reading →

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THE HUNGER GAMES TEASER: A Viral Reading Campaign?

Posted on March 27, 2012 by Frederick Greene

In the :58 teaser for The Hunger Games, there is no explanation of the title, no explanation of the premise, no description of the “world” entered, other than the audio-visual evidence that a female archer is under assault in a … Continue reading →

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