Author Archives: Frederick Greene

About Frederick Greene

Entertainment Copywriter & Visiting Assistant Professor, UCLA Dept. of Theater, Film & Television. I teach a graduate seminar in new movie marketing, which focuses on the history, contemporary practice and likely future of a/v advertising for motion picture entertainment.

THE DICTATOR POSTER: The Audacity of Sacha Baron Cohen

Posted on March 1, 2012 by Frederick Greene

Today, I veer from my typical attention to a/v materials to consider the key art (poster) for Sacha Baron Cohen’s latest film, The Dictator, in which he impersonates a Middle-Eastern dictator with the promotional savvy, indifference to taste and solicitation … Continue reading →

Posted in Readings | Tagged , , , , , , , , , , , | Leave a comment

THE BODYGUARD (1992) TRAILER — The Music Is the Message

Posted on February 28, 2012 by Frederick Greene

After Whitney’s tragic death, I found myself watching Youtube videos of her live performance, mourning as well the prior destruction of that sublime instrument, her voice. I decided to blog about the trailer for THE BODYGUARD, a 1992 blockbuster that’s … Continue reading →

Posted in Readings | Tagged , , , , , , , , , , | Leave a comment

PINA: A Gorgeous Trailer Analyzed and Explained(?)

Posted on February 23, 2012 by Frederick Greene

From the few glimpses of her work seen in Pedro Almodovar’s films and what I’ve read in newspapers and reviews, I’ve become a fan of the German avant-garde choreographer, Pina Bausch. I still haven’t seen the Oscar Nominated 3-D documentary … Continue reading →

Posted in Readings | Tagged , , , , , , , , , | Leave a comment