Tag Archives: andy kuehn

TRAILER EDITING: Toward a formal definition

DISCONTINUITY EDITING IN THE LAUNCH TRAILER FOR A BLOCKBUSTER VIDEO GAME This was “editing” week in seminar and as I re-read the materials dealing with feature film and trailer “shot coordination,” certain correspondences and connections struck me with the force … Continue reading

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Learning from Propaganda: Helpful Hints for Connection with Audiences

[WARNING:  THIS IS A LONG, CONTENT RICH, MEDIA POOR AND FRANKLY IRONIC POST. MAY NOT BE SUITABLE  FOR MARKETING AND ADVERTISING LAYPERSONS.] In my post last week, I examined Nancy Goliger’s observation that by any objective/neutral definition of propaganda, we … Continue reading

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