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Tag Archives: Trailers
TRAILERS GONE WIRED: A multi-part series explores the creative industry of movie marketing today!
[Wired Magazine’s choice of the Greatest Trailer EVER!] Friends keep sending me links to Wired Magazine‘s recent informative, entertaining, extensive and well-researched series of articles on the state of the movie trailer industry today. I’m gratified to see many of … Continue reading
Posted in Articles and Interviews, Introductory and Reference Post, Observations and Provocations
Tagged charlize theron, dr. keith m. johnston, hugh jackman, jason kehe, katie m. palmer, movie marketing, norwich, prometheus, skip chaisson, skip film, Trailers, tweaser, twitter, uea, vinedotcom, wired magazine, wolverine, x-men
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TRAILERS IN THE NEWS: Recent articles worth reading
At Tor.com, an online journal about sci-fi and fantasy culture, featuring writing on books, games, movies and art, there’s a fascinating article about an 19th Century Painting, that appears to be the model/inspiration for much movie poster key-art design. Read … Continue reading
Posted in Articles and Interviews
Tagged david friedrich, ian crouch, key art, movie marketing, movie posters, new yorker, npr, romantic painting, scott simon, sound cues, tor.com, Trailers
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SELLING SHORT (Part II): Brief TV spots for Diary of a Wimpy Kid & The Expendables 2.
In last week’s post, I described formal qualities of a short (:10 to :20) tv spot, as well as typical content and positioning strategies of this trailer subgenre. In this post, I wanted to consider the short spots for a … Continue reading