Tag Archives: Vinzenz Hediger

THE TITLE SEQUENCE AND THE TRAILER: Whether Peritext or Epitext, Almost Always More Interesting Than Their Feature!

Posted on April 5, 2012 by Frederick Greene

[vimeo http://vimeo.com/31992143] My friend and colleague, Dr. Enrica Picarelli, writing on her smart and rigorous media studies blog, Space of Attraction, recently steered me to the website ART OF THE TITLE, “a compendium and leading web resource of film and … Continue reading →

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TRAILER EDITING: Toward a formal definition

Posted on February 14, 2012 by Frederick Greene

DISCONTINUITY EDITING IN THE LAUNCH TRAILER FOR A BLOCKBUSTER VIDEO GAME This was “editing” week in seminar and as I re-read the materials dealing with feature film and trailer “shot coordination,” certain correspondences and connections struck me with the force … Continue reading →

Posted in Introductory and Reference Post, Observations and Provocations | Tagged , , , , , , , , , , , , , | 2 Comments

Trailers Are….. Insights from scholars of (rather than makers of) trailers

Posted on January 27, 2012 by Frederick Greene

Trailer maker and film marketing pioneer Andy Kuehn told me repeatedly that the movie industry operated on the guild system: start at the bottom; work your way up; learn by apprenticeship; pay your dues; serve your time; rely on those … Continue reading →

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