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Tag Archives: marketing
Losing the Bake-off? The Girl with the Dragon Tattoo and Sensory Overload in Trailers
I went to two movies last week and at both (Moneyball and J. Edgar) I saw the preview for The Girl with the Dragon Tattoo, David Fincher’s remake of the acclaimed and hugely successful Swedish feature of the same title. … Continue reading
The Pink Panther: Voyeristic Pleasures In a Gem of a Trailer (Part II)
As promised at the end of my last post, an attempt to answer the critical question: Who do the trailermakers think they’re addressing and what is it they think we want from our entertainment?. First, we notice that the trailer … Continue reading
Posted in Classic Readings (of classic film trailers)
Tagged " trailer, 1960s, audience desire, blake edwards, capucine, claudia cardinale, david foster wallace, david niven, diamond, editing, fran jeffries, HENRY mancini, infinite jest, marketing, peter sellers, PINK PANTHER, robert wagner
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INCEPTION Explained: A Clear-Eyed Trailer for a Dreamy Film
Despite its boffo box office results and strong critical response (not to mention its multiple award nominations) the most frequently heard reactions to INCEPTION were complaints about the complexity (and probable incoherence) of its narrative of nested dreams or the … Continue reading
Posted in Readings
Tagged " trailer, Chris Nolan, dream, editing, Ellen Page, Inception, joseph gordon levitt, Leonardo DiCaprio, Marion Cotillard, marketing, michael caine, sound cues, warner bros.
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