Tag Archives: spielberg

LINCOLN TRAILER: What you See is What you Get

After reading A.O. Scott‘s review in the NYTimes, I decided to see Lincoln, which I did the other night. I love Tony Kushner’s writing; I admire Spielberg’s choices and acknowledge his films as “cultural landmarks” regardless of whether I like … Continue reading

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TRAILER COPYWRITING: Practicalities (continuation of an earlier post)

In this post, I describe typical work, emphasizing variety and context. Please refer to my post of January 17th for an overview of the terrain and the process. THE COPYWRITER EARNED HIS/HER FEE WITH THE V.O. AND THE CONCEPT First, … Continue reading

Posted in Introductory and Reference Post | Tagged , , , , , , , , , , , , , , , , | 1 Comment