Tag Archives: kubrick

A SHORT HISTORY OF COMING ATTRACTIONS: Corrections, Exceptions & Affirmations

Wired Magazine recently (June 18, 2013) published a series of articles on movie trailers that was remarkable for its breadth, analysis and research. Lest these separate pieces fail to achieve adequate distribution and consideration, I wanted to do my part. … Continue reading

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TRAILER COPYWRITING: Practicalities (continuation of an earlier post)

In this post, I describe typical work, emphasizing variety and context. Please refer to my post of January 17th for an overview of the terrain and the process. THE COPYWRITER EARNED HIS/HER FEE WITH THE V.O. AND THE CONCEPT First, … Continue reading

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X-Rated Trailers – Sexploitation Marketing in 1970's Hard Core Previews

(note: this is an age gated trailers. You must be 18 to view) Director Stephen Gibson’s The Lollipop Girls in Hard Candy preview opens with a zoom in of an “IN 3-D” text block, which is immediately followed by a … Continue reading

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